Privacy Policy

Last updated: May 3, 2026

This Privacy Policy describes how Merchant Line ("we", "us", or "our") collects, uses, and protects information when you use our point-of-sale and ticketing platform (the "Service"). By using the Service, you agree to the practices described in this policy.

1. Information We Collect

We collect the following categories of information to operate the Service:

• Account information: name, email address, organization name, and role assigned by an administrator.
• Transaction data: records of sales, refunds, ticket scans, and inventory activity processed through the Service.
• Device information: device type, operating system version, application version, and diagnostic logs used to maintain reliability.
• Payment information: payments are processed by third-party payment processors. We do not store full card numbers on our servers.

2. How We Use Information

We use the information we collect to:

• Provide, maintain, and improve the Service.
• Process transactions and generate reporting for event operators.
• Authenticate users and enforce role-based access controls.
• Detect, prevent, and respond to fraud, abuse, or security incidents.
• Communicate with you about service updates, support requests, and important notices.

3. How We Share Information

We do not sell personal information. We share information only as follows:

• Service providers: with vendors that help us operate the Service (for example, hosting, payment processing, and analytics), under contractual confidentiality obligations.
• Event operators: with the organization that owns the account you use, since the Service is designed for internal team use.
• Legal requirements: when required by law, subpoena, or to protect the rights, property, or safety of Merchant Line, our users, or the public.

4. Data Retention

We retain account and transaction data for as long as the account is active and for a reasonable period afterward to comply with legal, accounting, and operational requirements. You may request deletion of your account information by contacting us.

5. Data Security

We use industry-standard administrative, technical, and physical safeguards to protect information from unauthorized access, alteration, or destruction. No method of electronic transmission or storage is fully secure, and we cannot guarantee absolute security.

6. Your Rights

Depending on your location, you may have rights to access, correct, delete, or export the personal information we hold about you. To exercise these rights, contact us at the address below. We will respond within the timeframes required by applicable law.

7. Children's Privacy

The Service is intended for use by businesses and their authorized staff. It is not directed to children under 13, and we do not knowingly collect personal information from children.

8. International Users

If you access the Service from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where we or our service providers operate.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above and, where appropriate, provide additional notice through the Service.

10. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at hello@getmerchantline.com.